Measuring and monitoring employee sentiment

Measuring and monitoring employee sentiment

How can your hospice organization find out what your employees are thinking? How do you know if your employees are satisfied? Dissatisfied? How do you know if employee satisfaction varies across different agencies in your organization? Do you have a systemic problem in one of your agencies? Is one of your regions better or worse than the others?

Using employee surveys to measure employee sentiment

Hospice organizations typically conduct employee surveys to try to dig into this information.  Employee surveys are prepared by the corporate office and survey the entire organization – that is – all hospice agencies across the entire organization.  The surveys are typically conducted no more frequently than once per year and involve significant planning and cost. A survey response rate of 70% is considered a good response rate.

Organization may also conduct more targeted “pulse surveys” – to gather the employee sentiment on a targeted issue. Pulse surveys are run more frequently, and a 50% response rate is considered a good response rate.

Using public data sources to measure employee sentiment

However, there is another valuable source of employee sentiment that is often overlooked by hospice organizations: both current and former employees post valuable company reviews on public employment websites. These reviews provide valuable and actionable insight that can be used to monitor employee sentiment, detect trends over time, identify differences between agencies or regions in the organization and a wealth of other useful information.

How can information from public websites be used?

How can a review from a public website be used to provide insight to a hospice agency? Let’s examine some reviews to see what insight can be gained.

Data points that we can gather from this review are the following:

  • Rating: 5 star
  • Employment status: current
  • Date of review: March 10, 2023
  • Type of employment: per diem
  • Job role: Home recovery RN
  • Location: Marshfield, WI
  • General comments: supportive management

Here is another review: 

Data points that we can gather from this review are the following:

  • Rating: 5 star
  • Employment status: former
  • Date of review: April 10, 2017
  • Type of employment: contractor
  • Job role: data entry
  • Location: Brentwood, TN
  • General comments: excellent company to work for

 

Here is a third review:

Data points that we can gather from this review are the following:

  • Rating: 3 star
  • Employment status: former
  • Date of review: August 1, 2021
  • Type of employment: full time
  • Job role: Patient care coordinator
  • Location: Vestavia Hls, AL
  • General comments: management does not respond to input

 

How can the data be stored so maximum value can be extracted?

A hospice agency should store the data in a database format – either in a database or in a spreadsheet – so that maximum value can be extracted.  By storing the data in this manner, metrics of interest and can be created.  Performance over time can be monitored.  We provide an example below. Suppose the three reviews above are for three different locations for the same hospice organization – one for an agency located in Marshfield, WI, one for an agency located in Brentwood, TN, and one for an agency located in Vestavia Hls, AL. The data can be stored in a spreadsheet as follows:  

Additional columns in the spreadsheet can be added to provide additional information. For example, categories of interest may be:

  • classify the employee type by categories such as clinical, corporate, office team, etc.
  • classify the city / state by regions in the organization.

As the number of rows in the spreadsheet grows patterns can be identified and valuable metrics can be created and monitored – in time and over time.

Where can you learn more?

Leadership and Maslow’s Hierarchy of Needs

Leadership and Maslow’s Hierarchy of Needs

Maslow’s hierarchy of needs is a theory that can be used to provide leaders and organizations with guidance on how to motivate employees. But what is this hierarchy and what is Maslow’s theory?

What is Maslow’s Hierarchy of Needs?

Maslow developed his theory on the Hierarchy of Needs in the 1940s. The hierarchy suggests that people are first motivated to fulfill basic needs before they move on to more advanced needs.

The theory states that there are five fundamental human needs that can be represented as a pyramid. Each of the five needs builds on the prior need. Individuals want to meet needs at a lower level before progressing to needs at a higher level.

The highest-level need in Maslow’s hierarchy is self-actualization, where an individual achieves self-fulfillment.

How does Maslow’s Hierarchy of Needs relate to leadership?

A good manager understands this hierarchy of needs and leads his team so that he is meeting each employee at the employee’s current level of need while simultaneously encouraging the employee to continue to move up the pyramid so that the employee eventually achieves self-actualization.  In the workplace, self-actualization translates to an employee’s desire to maximize his potential at work.

What are the levels of the hierarchy?

In Maslow’s hierarchy, Level 5 is the lowest level and Level 1 is the highest level. An individual or employee will start at a lower level and move up levels as he tries to achieve the highest level in the hierarchy.  

Level 5: Psychological needs – survival

This is a most basic need for survival.  Employees at this level want to feel secure that they have a steady income.

Level 4: Safety and security

Managers and leaders need to make employees feel secure. Some managers do not realize this and think that employees will work harder if they are “kept on their toes.”  But this strategy usually fails. Rather than working harder, employees become obsessed with job security.

  • How can a leader make employees feel secure?
    • Communication: Share the big picture with employees.
    • Clear rules: Employees should know where they stand at all times
    • Be supportive: Support employees if they are struggling or if they fail
    • Be consistent: Be the same every day
    • Be fair

Level 3: Belonging (social needs)

Employees enjoy a team environment and a social workplace.

  • How can a leader create a social environment and a feeling of belonging?
    • Conduct team meetings
    • Create an area where people can gather, e.g., for coffee
    • Encourage a feeling that people are a part of the team
    • Organize social events outside of work

Level 2: Esteem/status

Employees want to be noticed, on occasion, and to stand out for their accomplishments and for what they do better than others. People like to feel important, occasionally.  

  • How can a leader meet this need of employees to feel important?
    • Give employees regular recognition
    • Spend time with employees

Level 1: Self actualization

Self-actualization is maximizing an self-fulfillment where an individual discovers his potential and uses his skills to the utmost. This is the highest level of Maslow’s hierarchy, where employees are maximizing their potential at work.

  • How can a leader help employees maximize their potential?
    • Give employees ownership of tasks or projects
    • Empower employees
    • Help employees find ways to advance in their careers

What defines a great organization?

Maslow believes that in a great organization, employees will be at the level of self-actualization. That is, all employees must achieve Level 1.  For employees to achieve Level 1, leadership must support employees through all the lower levels of the hierarchy.  The pyramid will crumble if employees are lacking the supporting levels.  

Further, leadership must make it possible for employees to achieve self-actualization.  Employees need to be trained, to acquire new skills, and to have an environment where they gain a sense of satisfaction. A good leader will learn his employees’ potential and create an environment where people are trusted, can flourish, and are given important tasks to complete. A good leader will create an environment where employees can achieve self-actualization.

Where can you find more information?

 

Using data to support a hospice marketing strategy

Using data to support a hospice marketing strategy

Why is data valuable?

Like all other business decisions, a hospice marketing plan must be data driven. More progressive hospice agencies have increasingly begun to understand the value of many types of data in supporting business decisions.   This includes internal data such as patient EMR data, financial data including general ledger revenue and expense data (at various levels of aggregation), and quality data. It also includes external data such as publicly available claims data, cost report data, and referral data.

This  article published in June 2021 discusses how hospice agencies are using data analysis as a tool to gain an edge over competitors when engaging with potential referral sources. The discussion focuses on use of data analysis to identify which physicians represent referral sources that are more likely to produce (higher quality) referrals.  This 2016 NHPCO article discusses the use of hospice metrics as a marketing tool. For example, a hospice agency can share statistics on reduction in hospital admissions for its patients in hospice compared to hospital admissions prior to hospice admission. Other metrics on cost of care or patient satisfaction are of interest, depending upon the referral source.

What data is valuable for designing a marketing strategy?

A hospice should gather data so that it can develop a complete picture of the customers that it serves. It should analyze its patients – including referral sources and patient attributes such as patient diagnosis, length of stay, and patient demographics. Referral sources can be analyzed at different levels of aggregations such as geographic location, facility type, physician type, and physician name.  Analysis of hospice patients should be compared to analysis of data for the entire market (in the relevant geographic region). This can help a hospice agency identify where it may have strengths or weaknesses and contribute to its marketing strategy.

Analyze the data: gain input from multiple sources

When analyzing the output of the data analysis, the hospice agency should solicit input from multiple sources in the organization. Combining different perspectives on the data such as input from the executive, marketing, and clinical teams will provide a more holistic view and a more accurate assessment of the current marketing performance and how the go-forward marketing strategy should be designed.

How can the data be analyzed?

The simplest method for analyzing the data is to use Microsoft Excel. Excel is widely used in most organizations, so gaining access to this software should not be difficult. With relatively simple commands, one can analyze data and create charts to visualize the results of data analysis. Another benefit of using Excel for data analysis is that a lot of educational material is available on the Web to answer any questions that you may have about using Excel – in case there are data analysis functions that you want to learn more about. 

What other information may be relevant to developing a strategy?

Patient data and claim data are historical data that are important inputs to a developing a marketing strategy. A hospice agency should also analyze forward-looking data as well as more general information such as:

  • What are hospice market trends in the geographic region?
  • How competitive is the marketplace and are there expectations for change in competition in the near term?
  • How well is the role of hospice understood by communities in the geographic region?
  • Is the use of hospice accepted by communities in the geographic region?
  • Is hospice understood by the medical community in the geographic region?
  • What are the demographics of your geographic region and are they expected to change in the near term?

Combining analysis of historical and forward-looking data and soliciting input from team members with different perspectives such as operational, clinical, and marketing will help a hospice agency develop an effective marketing plan.

Where can you find out more?

Using hospice metrics for marketing

 

What is the hospice governing body?

What is the hospice governing body?

What is the governing body?

In accordance with the Conditions of Participation, a Medicare certified hospice agency must have a governing body. The governing body has ultimate responsibility for the hospice agency, including legal and financial authority. Medicare Conditions of Participation require that the governing body is informed of the ongoing activities at the hospice agency, including patient care delivery issues and all QAPI activities. The governing body must also appoint a qualified hospice administrator – a hospice employee with the necessary education and experience – who is responsible for hospice daily operations.

The governing body must meet at least quarterly and must maintain written minutes of its meetings.

There are two Conditions of Participation – 418.100 and 418.58 – that relate to the hospice governing body.

Condition of Participation 418.100

This Condition of Participation defines a standard that the governing body is responsible for management of the hospice agency, including its fiscal operations, provision of services, and continuous quality assessment and performance improvement (QAPI) efforts. The governing body also assumes full legal authority of all hospice operations. It further specifies that the governing body should appoint an administrator that reports to the governing body and who is responsible for hospice agency daily operations. The hospice administrator must be a hospice employee and must have necessary training, education, and experience.  CMS does not specify the process by which an administrator should be selected by the governing body. If a hospice agency has multiple locations, the governing body is responsible for administration, supervision, and services for all locations as well as for any arranged services.

Condition of Participation 418.58

This Condition of Participation discusses requirements of a hospice agency’s QAPI program. The governing body must ensure that the hospice agency maintains and implements an ongoing quality improvement and patient safety program.  Program performance must be monitored on a regular basis. Further, the governing body must ensure that one or more individuals are selected to lead the organization’s QAPI efforts.

The hospice agency’s organization documents must specify that the hospice governing body is responsible for the QAPI program.  Additionally, the governing body specifies the frequency of data collection and level of detail of data collected by the QAPI program.

Are there any state regulations?

State hospice licensure regulations may impose additional requirements on the hospice governing body.  They may also have specific requirements on the administrator that is selected by the governing body. A hospice is required to meet the most stringent requirements (whether state or federal).

Surveyors will check that all conditions are met. A hospice agency should maintain evidence of the governing body’s role and activities. Governing body authorizations and activities should be documented in governing body meeting minutes, company organization documents, and company policies and procedures.

Where can you find out more?

CMS Conditions of Participation –  Governing Body

What is a UPIC audit?

What is a UPIC audit?

What is a UPIC?

Unified Program Integrity Contractors (UPICs) are contracted by CMS to conduct detailed medical review, data analysis, and audits of healthcare providers to investigate possibilities of Medicare or Medicaid fraud, waste, and abuse.

While the primary purpose of a RAC or MAC audit is to review payments, the primary purpose of a UPIC audit is to investigate when there is suspicion of fraud – especially fraudulent billing practices. A UPIC audit can lead to federal Medicare fraud charges or criminal prosecution.  As such, UPIC audits are more serious than other audits. 

What is a UPIC’s scope of responsibility?

Prior to UPICs, Zone Program Integrity Contractors (ZPICs) had been responsible for performing fraud, waste, and abuse detection and prevention activities for CMS. In 2016, CMS began to transition to the UPIC program.  This transition took a number of years, with ZPIC contracts rolling over to the UPIC program as ZPIC contracts expired. The ZPIC program has now been phased out and replaced with UPICs.  UPICs were formed as part of the Comprehensive Medicaid Integrity Plan (CMIP) with the intention of consolidating under a single federal contractor work performed by numerous Medicare and Medicaid program integrity contractors. UPICs combine all federally funded integrity reviews into a single audit and place payments to all federally funded payers under a higher level of scrutiny.  

Consolidating responsibility provides UPICs with access to more data and information about healthcare claims, billing, and payments to hospice agencies.  By increasing the level of information and data to which UPICs have access, UPICs have improved ability to identify billing anomalies and fraud.

With respect to regional responsibility, the United States has been split into different geographic jurisdictions: Western, Mid-Western, North-Eastern, South-Eastern, and South-Western. Each UPIC is responsible for handling federal-level audits for both Medicare and Medicaid in one of the different geographic jurisdictions.

How is a hospice agency targeted for a UPIC audit?

UPIC audits are usually triggered by statistical analysis of hospice claims and billing data that identifies anomalies in in a  hospice agency’s billing.  Factors that often lead to a hospice being targeted for a UPIC audit include:

  • Billing trends that are inconsistent with industry trends
  • Long inpatient stay
  • Referral from law enforcement or a federal agency. (For example, a hospice agency may be referred to a UPIC if at the conclusion of a MAC investigation for improper billing, the findings cannot be classified as billing errors or misunderstandings.)
  • Complaints to the OIG
  • Inaccurate Medicare billing
  • Greater frequency of high end services as compared with local or national averages and patterns

What activities may be involved in a UPIC auditor’s investigation?

UPIC audits are focused reviews. A UPIC will request medical records and conduct interviews to determine whether fraud has occurred.. The UPIC’s audit process typically consists of a detailed review of the hospice’s records to confirm all Medicare billings. A UPIC auditor’s activities may be varied and may extend well beyond a review of medical records and documentation including activities such as:

  • On site visit
  • Interview hospice patients and/or hospice agency employees
  • Review clinical, financial, and time production records
  • Perform data analysis
  • Look for prior agency violations

How does a UPIC audit progress?

A UPIC audit will typically begin with a letter requesting submission of documents – typically within 30 days but sometimes within 15 days. Most UPICs will agree to an extension of time for document submission.

A hospice agency should carefully review the nature of the request. Is the UPIC only requesting administrative and claims related medical records or is the UPIC also requesting documentation relating to the hospice agency’s business practices?

If the UPIC requests information about the hospice agency’s business practices or business relationships – such as its referral sources – this may indicate that the UPIC received information that the hospice agency is engaged in questionable business practices.  If the UPIC identifies improper practices, the hospice agency will be referred to the Office of the Inspector General (OIG) or Department of Justice (DOJ).

If the UPIC only reviews claims and the associated medical or billing records, then there are typically two cases:

  • Case 1 – The UPIC requests ten or fewer post-payment claims: the UPIC is likely conducting a “Probe Sample”. The purpose of a probe sample is to check if there are problems with the hospice agency’s billing practices, medical necessity, or documentation. This means that the data analyst identified a potentially problematic pattern following the data analysis.  The investigator was notified of this pattern and a sample of claims is requested that match the identified pattern.  If no significant problems are identified in the initial sample of claims, the UPIC typically issues an “Education Letter”. If numerous problems are found, the UPIC usually expands its audit and issues a request for a larger sample of 30 or more claims.

    • The auditor will extrapolate based upon the findings of the 30 or more claims.  Extrapolation allows the auditor to identify the error rate in the sample, and then extrapolate the error rate over the entire universe of six years of claims. (Six years is the maximum look back period for claims review.)  For example, if the auditor collects a sample of 50 claims and errors are identified in 10 claims, then the error rate is 10/50=20%. It is then assumed that the accuracy of the billing identified in the sample is indicative of the entire universe. Consequently, the error rate of 20% identified in the sample is applied to the entire universe. Even if the hospice agency changed processes, billing software, or billing staff during the duration of time period of the universe, the sample error rate is still applied to the universe. As such, the impact of extrapolation is often quite significant.  

  • Case 2 – The UPIC requests 30 or more claims: the UPIC likely selected these claims as part of a “Statistically Relevant Sample” and will extrapolate the error rate that it finds to the entire universe of claims.  

UPICs also conduct unannounced office visits to hospice agencies. If an office visit occurs, the UPIC will arrive at the office site with written request for patient medical records. They will also interview patients and hospice agency workers. 

What may be the outcome of a UPIC audit?

A UPIC audit may result in payment suspension if there are findings that indicate the existence of overpayment, incorrect billing, or fraud.

When a hospice agency is faced with payment suspension, it may follow the standard Medicare appeals process.  Legal counsel may be helpful in guiding a hospice agency regarding rights as applied to recoupment and claims withholding.

Payment suspension sometimes occurs without prior notice to the hospice agency. If the agency receives prior notice, it has 15 days to rebut. The UPIC must respond within 15 days of receiving the rebuttal. CMS then determines if the suspension should be removed. In most cases, the suspension remains in place.

Initial payment suspension can last up to 180 days with two unappealable 180 day extension periods.

A hospice may continue to provide services and submit claims while payments are suspended. During the suspension period, payments are not made to the hospice. Instead, payments are made to an escrow account that is managed by the UPIC.

If overpayments are identified, they are taken from the escrow account. The balance remaining in the escrow account is returned to the hospice agency once the audit is completed.

If the UPIC identifies any fraudulent behavior, the activity is referred to the Department of Justice (DOJ) or to the Office of Inspector General (OIG).

What if a hospice agency disagrees with UPIC findings?

A hospice agency may appeal overpayments identified by the UPIC through the Medicare administrative appeals process.

How can a hospice agency prevent UPIC audits?

By increasing their compliance efforts and activities, hospice agencies can prevent UPICs and decrease the chance of a negative outcome from a UPIC audit. More specifically,

  • CMS requires that every hospice agency have a compliance team. In addition, compliance reporting duties must be defined.  
  • A hospice’s compliance plan must be kept current and should include

    • How to update coverage guidelines from CMS
    • Billing protocols
    • Staff hiring and training on protocols
    • Documentation guidelines
    • HIPAA information and training
    • Protocols for cross checking Medicare and Medicaid claim data

  • Hospice compliance teams should conduct periodic and random internal audits of patient records, billing documentation, and required signatures. Compliance teams should look out for persistent errors and indications such as is additional biller training is required – either for the team or for a specific biller? Or, is there a new regulation that the team is not familiar with? Is there a physician who is consistently late with signatures? A clinician whose documentation does not look complete or timely? Charts should be audited randomly but on an ongoing basis and indications of the need for self-disclosure should be followed up on.  Self-disclosure results in  overpayment, but it typically removes a hospice agency from being a target for UPIC audits since it is an indicator that the hospice conducts internal self-audits and returns overpayments, as necessary.
  • Hospice agencies can hire third party auditors to conduct chart and coding audits. These third-party auditors can suggest improvements to billing processes or hospice operations to improve compliance with regulations. 
  • Track all payer document requests and reimbursement denials; these may help identify billing problems before they are identified by an auditor.

Where can you find out more?

What is the TPE audit process?

What is the TPE audit process?

What is a TPE?

A Targeted Probe and Educate (TPE) is an audit program that was rolled out by CMS in 2017. The stated goal of this program is to help providers reduce claim denials and appeals. The TPE works to achieve its goal by educating providers in topics that will help to eliminate common mistakes that lead to recoupment of Medicare payments.

Through the TPE program, CMS (through the MAC) works directly with the hospice agency to identify errors and

  • Assist or direct in correcting the errors
  • Assist to quickly improve when errors are found
  • Provide one-on-one help or education

TPE audits are not random spot checks. They are targeted audits. A hospice is identified based upon MAC data analysis or claim review. A hospice with high error rates or unusual billing practices may also be selected for a TPE. TPEs often focus on items with high national error rates. TPEs also focus on items that pose financial risk to Medicare.

TPEs target hospice agencies that fall within these identified risk categories.  A hospice agency that is compliant with Medicare policies and billing practices will not be selected for a TPE.

What is the TPE audit process?

The TPE audit process begins with a Notification Letter sent from the MAC to the hospice agency.   The Notification Letter explains the TPE program and informs the hospice agency that it has been selected for a TPE audit. It also explains the reason that the agency was included in the TPE and advises that an additional documentation request (ADR) is forthcoming. No response to the Notification Letter is required.

TPE Round 1

The ADR arrives following the Notification Letter. The ADR includes a list of 20-40 claims for which medical records and documentation supporting the claims are requested. This is considered Round 1. The hospice agency must submit the requested documentation.

The MAC reviews the documentation supporting the 20-40 claims to determine if the documentation supports the claims that were submitted.

If the hospice agency is deemed compliant (“no unfavorable findings”) after review of the documents submitted in response to the ADR in round 1, 

  • Round 1 ends
  • No further reviews on that topic for at least one year

If there are unfavorable findings (issues are noted):

  • One-on-one educational sessions are offered to the provider

The hospice should participate in the one-on-one education. This education provides the hospice agency with an opportunity to speak directly with the auditor and discuss the errors identified. During these sessions, the MAC guides the hospice agency through error correction. Following the education there is a 45 day period for the hospice to make improvements (e.g., system improvements, process improvements) before another TPE review by the MAC. If the MAC is satisfied that the errors have been corrected, the audit is closed. However, if more errors are identified the hospice agency will be entered into another audit round.

TPE Round 2

A second ADR is sent requesting another 20-40 claims. The hospice agency submits the documentation which is again reviewed by the auditor. The process followed in TPE Round 1 repeats. If there are unfavorable findings, the TPE advances to Round 3.

TPE Round 3

A third ADR is sent requesting another 20-40 claims. If there are still unfavorable findings in Round 3, the hospice agency is referred to CMS for next steps including:

  • Shift to 100% prepay review
  • Referral to a RAC
  • Extrapolation/recoupment
  • Other action, as instructed by CMS

What is the MAC looking for in the TPE audit?

During the TPE audit, the MAC is looking for billing mistakes that cause hospice agencies to be non-compliant with regulations. The most common problem identified during a TPE audit is that the documentation does not support terminal prognosis of six months or less.

What if a hospice agency disagrees with the audit findings?

If a hospice agency disagrees with the audit findings, the agency can appeal the results through the Medical Appeals Process. The hospice agency will need to request a redetermination of overpayment by the MAC.

Where can you find out more?